Coming soon

The guide to parenthood nobody gave you.

What to do, what it costs, and exactly when to do it, personalized for your family.

✨ You're in. We'll be in touch.
Built by parents, for parents · Join the waitlist
9:41 ● ● ●
Hi Sarah,
You're 28 weeks along · California
Do this now
File your SDI claim with EDD
File by Sep 14, 2026
Your paid leave
20 weeks paid
SDI + PFL + employer top-up
The financial and logistical maze of parenthood

The numbers nobody warns you about — until you're in it.

$310k
To raise one child to 18
USDA estimate, middle-income family. Doesn't include college.
$3.3k
In tax-free FSA dollars per year
For prenatal visits, breast pumps, copays. Most parents don't max it.
30days
To add baby to your insurance
Miss the window and you're paying out of pocket until open enrollment.
What's inside

Three things, done right.

◆
Claim

The money you're owed

Parental leave benefits, FSA dollars, tax credits, employer perks. We tell you what to file, by when, and how much you'll take home.

●
Prepare

The deadlines that matter

HR checklists, insurance enrollment, baby budget, registry timing. The right thing to do, the right week to do it.

▲
Compare

The big decisions, clearly

HMO vs PPO vs HDHP. Daycare options. 529 plans. Real numbers, side by side, so you can choose with confidence.

Ready to feel prepared?

Drop your email. We'll tell you the moment Miluv Baby is live.

✨ You're in. We'll be in touch.
No spam, ever. Just a heads up when we launch.